JAECOO Named Carwow’s Brand of the Year as UK Sales Surpass 21,000

JAECOO has been officially crowned Brand of the Year in the prestigious Carwow ‘Car of the Year’ Awards 2026, marking a major milestone for a manufacturer that only entered the UK market at the start of the year. The award recognises the brand’s rapid growth, stylish design direction and strong value offering, which have quickly made it a standout choice among UK drivers.

Carwow’s awards celebrate the most impressive brands and vehicles based on extensive real-world testing and expert reviews. JAECOO’s performance throughout 2025 has been nothing short of remarkable. The JAECOO 7 SHS became the best-selling plug-in hybrid in August, and the JAECOO 7 continued that momentum by becoming one of the UK’s best-selling cars during the autumn months. Altogether, more than 21,000 drivers have chosen JAECOO so far this year.

The brand’s rapid rise shows no signs of slowing. With the introduction of new models such as the compact JAECOO 5 and the all-electric E5, JAECOO is continuing to expand its UK lineup and strengthen its presence in the competitive SUV market.

As awareness grows and demand continues to rise, JAECOO is quickly establishing itself as one of the most exciting new automotive brands in the UK.